Discover the magic in what you do
Discovery & Strategy
Every successful Drupal project begins with clarity of goals, constraints, values, and aspirations.
We Explore Your Future
What is Discovery?
Our Discovery and Scoping phase is designed to uncover more than a wish list of features. We investigate:
- Organisational purpose of your website
- User expectations and workflow complexities
- Existing pain points and process gaps
- Technical architecture, APIs, and data flows
- Strategic goals for growth, scale, and longevity
This is where alignment happens—between technology and your business mission.
Aligning Organisational Goals
For Experienced Clients Who Need Clarity
Our clients aren’t first-timers. You're leading digital projects with legacy systems, data complexity, internal stakeholders - and high expectations. You need clarity, not fluff.
We help teams align design and technology with organisational goals. You get a trusted partner who understands when to challenge assumptions, dig into integrations, and surface constraints early.
Discover Instustry Opportunties
What We Uncover During Discovery
Our process explores key dimensions that shape digital success:
- Strategic goals and internal pain points
- User roles, journeys, and accessibility considerations
- Content workflows and governance
- System integration needs (CRM, ERP, APIs)
- SEO and visibility challenges
- Business-critical KPIs and success metrics
These insights become the blueprint. When you proceed to design and development, you’re not guessing. You’re building from a place of certainty.
Designing with Strategy and Focus
The Discovery Document – Your Strategic Anchor
We produce a detailed Discovery & Scoping Document that serves as the single source. It defines what’s in scope, how it works, and why it matters.
You’ll receive:
- User stories with acceptance criteria
- CMS architecture diagrams and content model
- Functional & non-functional requirements
- Phased delivery plan and initial estimates
- Tech stack and integration considerations
This document keeps your team aligned and reduces risk. It helps secure internal buy-in, avoid scope creep, and fast-track development with fewer surprises.
Optimised from the start
Built With SEO and Growth
SEO isn’t an afterthought - it starts here. We embed an on-site SEO strategy into your site architecture, URL planning, metadata structure, and content model support with AI tools to help you form ideas.
By designing with search in mind, your website has the technical foundation to grow visibility and traffic from day one.
Following the launch of the site, our online sales have increased significantly, and our consumer engagement has improved enormously.
Open Imagination have been very proactive in updating and improving the site's performance regularly as well as troubleshooting issues if they arise. Matt's calm and measured approach is always appreciated and his rapid response to any issue has ensured our site runs incredibly smoothly.
Open Imagination gave us a complete website redesign for our ecommerce site. The project went really well, and since the site has been deployed, we have seen a significant increase in sales. We feel like we are in safe hands with friendly advice and technical support available when we need it.
The support team have excellent knowledge of e-commerce systems and are always happy to discuss ways to improve the different features. We wouldn’t hesitate to recommend Open Imaginations to anyone looking to build a new E-Commerce site.
Our widely acclaimed website is now fully usable on mobile devices. We now have the web presence of a larger architect’s practice than our staff nos, allowing us to access really interesting new work, thanks to the team at Open Imagination.
After only 3 days of on-site consultancy, we have been able to move forward rapidly and the site is nearing production. Matt has proved himself to be a skilled developer, with a passion for what he does, a keen eye for detail and a “can do” attitude; he is also a gifted & patient tutor and I would not hesitate to engage him again in future, or indeed to recommend Open Imagination to any University department, college or unit requiring timely, cost-effective and professional help with a Drupal-based project.
I receive regular updates on the website and on support hours spent, etc. All my queries were dealt with promptly.
We’re extremely happy as a business with the work delivered by Open Imagination. From the outset, the project felt genuinely collaborative, with a team that understood our objectives and helped us think differently about what the platform could achieve.